“Mad pr0pz” (as the young people say) to my old scotsman.com partner in comedy, Alistair Brown, who has been appointed head of new media at SMG, a job not without challenge.
Despite supporting Kilmarnock, Broon has a fine mind and can sniff out an online business opportunity at 400 paces. He’s also a tough negotiator. Well I remember the stream of would-be suppliers who would ply their wares to scotsman.com when he was head of operations/general manager. After 30 minutes of sales pitch, Broon would say: “I really like your product but I want you to give it to us for nothing.”
A suprisingly large number agreed.




